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Tuesday, 21 May 2019 to Get New Look

Webmasters and bloggers around the world are well aware of the site named Alexa. It is a web traffic and site rank displaying site. Being bloggers, we frequently check the rank and traffic stats of our blogs using Alexa. Here, I’m going to share with you a latest update regarding Alexa. They are all set to unveil a new look for the site! to Get New Look

I’ve been hearing this rumor for some time now. People were mentioning about this transformed look that Alexa has been working on.
After a long time, I decided to access the site and take a look at their new avatar. I found the layout to be the same old one. And I proceeded to check the Alexa rank of this very blog- Smart Blogging Tips.
Sadly, the rank had dropped. Despite organic traffic increasing significantly, the ranking dropped! Well, I wasn’t actually much surprised on seeing that. I’ll let you know the reason in the end.
So, talking about the changed look part, I soon got to see it! After having checked the rank and all, I saw a notification bar popping at the top of the site.
It read that Alexa will have an all new look. It also contained a link to the preview of the new look. Here, you too may take a look at it. Here is the link- Alexa’s New Look Preview.
Alexa has transformed its looks much, if the preview is to be believed. But still, for me, Alexa ranking is not ‘smart’ and ‘reliable’.
You may blame it on their excess dependence on the Alexa toolbar to collect traffic statistics of sites and rank them. This is more like a ‘weak spot’ of them. It can be, and is being, exploited by webmasters around the world.
I’m not sure whether Alexa will change and improve its ‘methods’ of collecting traffic data and stats. Because the present system that they are relying upon is quite easy to manipulate.

That’s the reason why I wasn’t much surprised to see the dropped ranking of my blog. I hope that Alexa will soon come up with some ‘smart’ and ‘innovative’ way to track sites and rank them according to the traffic that they get! By the way, the new look is pleasing to the eye!

1 comment:

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